Pleora Expands Commitment to Europe with New Channel Partner OEM Automatic

Pleora Technologies today announced an expanding focus on the European imaging market with new channel partner OEM Automatic. Effective immediately, OEM Automatic is distributing Pleora’s market-proven video interface products for imaging system designers and integrators located in Scandinavia.

“OEM Automatic has an established presence in the Scandinavian imaging market, and will be a key partner as we continue to expand our presence in machine vision applications,” said Niclas Sjögren, Sales Director EMEA, Pleora Technologies. “Our interface products, coupled with OEM Automatic’s complimentary product line, will help designers and integrators enhance the value of their solutions to gain a competitive advantage.”

Imaging device manufacturers and system integrators rely on Pleora’s off-the-shelf video interface hardware and software, system expertise, and standards knowledge to help speed design time, lower costs, and reduce risk. The company’s video interfaces, deployed in over 300,000 endpoints in industrial, medical, and security and defense imaging systems, have the capacity to transmit over 30 billion gigabits of data per day.

“We work with world-class technology partners that deliver innovative solutions for manufacturers designing high-performance imaging systems,” said Torbjörn Fjorde, Product Area Manager, Imaging & Vision, OEM Automatic. “Adding Pleora as a technology partner strengthens our product offering and helps us address key performance, reliability, and scalability needs for our customers.”

About Pleora Technologies
Pleora Technologies invented high-performance frame grabbers and embedded hardware for the delivery of sensor data over Gigabit Ethernet, and leads the market in interfaces for USB 3.0. With this spirit of innovation, Pleora engineers reliable sensor interfaces, a feature-rich GigE Vision and USB3 Vision compliant SDK, and embedded vision gateways for system manufacturers and camera companies serving the military, medical, and industrial automation sectors. Pleora provides end-to-end solutions that shorten time-to-market, reduce risk, and lower costs. We partner with our customers and tailor products to meet their individual needs. Find out more at

About OEM Automatic
Founded in Sweden 1974 and now one of Europe’s leading supplier of industrial automation components. OEM Automatic brings value to its customers’ products and processes by offering technical expertise and an extensive range of components and systems. The range is divided into six product areas to maintain a high level of technical expertise on the products. Each product area has its own product specialists and sales people. OEM Automatic’s wide range of products for the modern industry; everything from valves, relays, sensors, safety products and advanced solutions for vision, guarantees that we can help customer gain the new connected technology no matter what business.

For more information, contact:
Ed Goffin, Marketing Manager
Pleora Technologies Inc.
Tel: +1-613-270-0625, ext. 164
Twitter: @Pleora

Andreas Källming, Product Manager
OEM Automatic AB
Tel: +46-75-2424121